Sweets Reporter 50th post!
Posted by locksleyu
I find that setting a specific goal and then working towards it can really help motivate me.
A little while after I started this blog, I decided I would make at publish at least 50 posts before I considered quitting or changing directions.
My first post was 2013/09/19, so I managed to do this in a little over two months. That’s a bit less than a post a day, not bad considering 39 of these posts were food reviews. Each of these required purchasing the product, eating it, and sometimes doing some research on the ingredients used. For several of them I also emailed the producers for more information, and at at least a third of the time I never got a response back.
I’ll report some of my blog statistics for the curious, as well as for myself so if I end up writing another 50 posts, I can come back and see how far I’ve come.
I got 565 views, with 51 views on the best day (Nov 22). On my first week I got only 4 unique visitors, and that has climbed to 79 for this week.
I learned that there is two main sources for traffic: those who come in from multiple keyword searches on various search engines, and those who come from looking at the latest posts for a certain wordpress keyword. I have gradually been getting more of the former, but most of my likes and followers come from the latter.
Unfortunately I got only one comment and one reblog.
My most popular tags were:
- Sugar: 87
- Food: 86
- Sweets: 85
- Ice Cream: 65
- Sweet: 59
- Chocolate: 40
- Dessert: 31
- Haagen Dazs: 27
This last result is a little surprising and shows the popularity of Haagen Dazs. I have 4 posts tagged this keyword, but 5 with “Talenti” tagged, and 4 with “So Delicious” tagged. Neither of those two show up on the most popular tag list.
Looking at stats for individual posts, I see that Haagen Dazs green tea ice cream is the highest one, with 37 views.
One of the most important statistics, at least to me, is the number of followers. I have been fortunate enough to get 33, and I’d like to thank every single one! I oftentimes wonder if this is low or high given the circumstances, but in the end I know that regardless how good a blog’s content is, it takes time to gather a strong following. A friend of mine gets several thousand hits a day on her blog, but she has been running it for several years.
I know its not good to focus exclusively on metrics, and I don’t. I truly enjoy the process of researching, writing reviews, and (of course) sampling the sweets themselves. But, increasingly as I get older, I find comfort in numerical statistics, even if they don’t always capture the most important things. If I was writing just because I love the joy of writing, I wouldn’t need to publish anything on an online blog.
Going forward, I will probably reduce the frequency of my posts somewhat, as it is hard to keep up such a high pace without getting burned out. Many products have similar ingredients, so some of that analysis becomes too repetitious and I loose interest in it. If I can maintain a rate of one or two posts a week, focusing on products that stand out for one reason or another, it would be great.
As a result of maintaining this blog, I’ve also been eating a great deal more sweets which is not necessarily the healthiest thing, so toning down the pace will help in that area too.
I also have another idea for a new blog, which may utilize my experience at little bit better, and provide more personal satisfaction in the long run. I hope to start it in the next few weeks, once I work out the style and content from a high level. Even if I do start a new blog I don’t expect to quit this one altogether, especially if I keep finding uniquely healthy and tasty products to showcase.
Ironically, the one post I have spent the most time researching is still in unpublished draft form. I hope to make that public in the next week or two and curious to see what response it gets.
Thanks again to everyone who has read my blog, liked it, commented, or become a follower!
I’m always open to suggestions on how to grow this blog so feel free to comment any time.